What Does Internet Marketing Cost, Really?

Internet Marketing is Claimed to be Free

The cost of setting up a business and marketing on the internet is often said to be free or almost free.   Youtube abounds with video marketers claiming that they will show you how to build an internet business  that will make you a 6 figure income for scarcely more than the cost of their training materials. They claim that social media, such as Facebook and Twitter, can be used for free advertising.

I don’t think so. Continue reading

Inspiring Others to Take Action

A Necessary Skill

If you doubt that developing your copywriting skills is the single most important thing you can do for your business (and maybe your life), please listen to this interview of David Garfinkel by Ann Sieg.  David Garfinkel is perhaps the leading copywriting coach and mentor.  Click here to listen to the interview.

Last year Ann hired David to train herself and several members of her team.   More recently the launch of the Renegade Professional trainings generated over $1.1 million in sales in 72 hours.  Ann attributes this success to Garfinkel’s coaching. Continue reading

To Blog or Not To Blog: 8 Reasons Why There’s Really No Question

Have you wanted to have a blog, but you didn’t want to deal with the expense and hassle of working with a web designer? You may be surprised to discover how cheaply and how easily you can set up a blog yourself, and how big the audience for blogs is becoming. Here are 8 points that may convince you it’s time to start blogging. Continue reading

How to Put Multiple Blogs on HostGator

Why More Than One Blog?

Suppose you are in an MLM that produces nutrition related products. You’ll probably want to market the business opportunity and the health benefits with separate blogs. Otherwise, your marketing message will be confusing. Here’s how to set up your HostGator account for multiple blogs or multiple websites.

If you are following Steve Anderson’s WordPress training videos on Renegade Professional, you’ll want to perform the steps we outline below before you install WordPress. His training videos are excellent, but to keep things simple he doesn’t talk about multiple blogs.

Adding a Domain on HostGator

What we’re going to cover is how to set up separate subdirectories for each additional blog or website you’d like to have. We’ll also associate the domain names with the subdirerctories. Continue reading